Impact report
I wrote Jo’s Cervical Cancer Trust’s impact report in 2018.
I began by working with the charity to understand the brief and audience for the report, before putting together a creative and engaging editorial plan for the publication.
I then interviewed several people affected by cervical cancer and supported by the charity, putting their stories at the centre of the publication to really get to the heart of the Trust’s impact. I also wrote copy for engaging infographics about the charity’s work.