New websites, tone of voice and health information

I’ve worked with Parkinson’s UK since 2015 on a wide range of projects. Just a few examples include:

Supporting new brand roll-out

In January 2025 Parkinson’s UK launched a new brand and refreshed tone of voice. I worked with the charity on an interim basis for two days a week for the preceding nine months, updating a wide range of assets, feeding into the development of the new tone of voice, and helping disseminate and embed it throughout the charity.

Excellence network website

I project managed the creation of content for the new website section for the Excellence Network, Parkinson’s UK’s network for health and social care professionals. This included working on key messages, setting briefs and timelines, editing and uploading all content, and working with a digital agency and wide range of stakeholders from across the charity to deliver the site on time and on budget.

New website

I worked with the charity to manage the creation of content for their new website, working in an agile team. The new site was launched a section at a time throughout the year. For each section, I helped create a timeline and process for all stakeholders to follow, then worked with and trained teams across the charity to co-create content.

Health information

I updated/wrote 16 factsheets/webpages on topics ranging from anxiety and Parkinson’s to inherited Parkinson’s for the charity, working to the PIF TICK process.